The metaverse. It’s packaged as the fourth industrial revolution, a virtual playground where you can escape reality, be whoever you want, do whatever you please. Nike is hoping you’ll spend real money on virtual shoes for your new avatar friend. And now, McDonald’s wants you to pick up a virtual...
The rise of the metaverse has introduced a new frontier for brand engagement: digital doppelgängers. These augmented avatars can travel through and interact with virtual environments in ways that ordinary avatars simply cannot. In doing so, they are building deep emotional connections between consumers and brands. An experimental study conducted...
Meta’s AssetGen 2.0 aims to bring similar automation to VR world-building. A wondrous new world of AI-fueled creation, correct? Faster, easier, more detailed 3D models. Textures that pop. This would include even the ability to create whole scenes from a couple sentence description. It sounds like a digital Eden. Before...
Meta is advancing the state-of-the-art in virtual reality (VR) content creation. They’ve just released AssetGen 2.0, a new, more powerful AI tool that brings VR world-building to anyone who wants it. This innovative technology empowers creators of all skill levels to craft richer, more immersive experiences within platforms like Horizon...
Meta's unveiling of AssetGen 2.0 sounds impressive. Faster 3D model creation, high quality textures, enhanced detail – all things any metaverse building application would love to have. So before we all start foam-finger waving this new initiative, let’s take a step back. We must not proclaim this the beginning of...
After 21 years of his own leadership at the helm of World Cafe Live, Hal Real has passed on the baton. Joseph Callahan, who succeeds Cromwell, is now primed to assume leadership as the new chief executive officer. To its colorful new prodigal son, Callahan will be bringing some of...
World Cafe Live. Just the name conjures up images. The music, the energy, the clanking of drinks, the sense of talk going up a notch, the thumping of an electric bass line pulsing in your neck. It’s not just a venue; Surprise is a bustling community. Here, get a taste...
$4.2 Billion. That’s the operating loss Meta’s Reality Labs division piled on this quarter—by itself. Let that sink in. So, despite the encouraging words from Mark Zuckerberg about how great the metaverse will be, the reality is a bit harsher judging solely by the figures. Are we seeing a stroke...
The Extended Reality (XR) environment is experiencing a seismic change, led by the collision of four critical components. PICO's aggressive developer push, the emergence of the Tuanjie Engine as a Unity competitor, and the surprising success of Meta's Ray-Ban smart glasses are collectively reshaping the market. This piece breaks down...
Puffverse is rapidly turning into an enchanting new digital realm. It uniquely merges the most advanced blockchain and 3D VR technologies, enabling players true ownership over their in-game assets. It sets itself apart with a family-friendly, Disney-inspired aesthetic that’s designed to appeal to both Web2 and Web3 users. What makes...
We've all heard the tales. The whole country gets a shimmering pot of gold at the end of the rainbow, courtesy of that same devious leprechaun. It's a beautiful story, isn't it? A beacon of opportunity, of overnight wealth, of riding the lucky streak. If we’re being truthful, how many...
NFTs, aka non-fungible tokens, have been taking the world by storm. Most people associate NFTs with expensive digital art and collectibles. These digital assets hold the potential to transform the economy and every sector on it. Calloutcoin.com explores the exciting and sometimes bizarre world of NFTs. We help separate fact...
Let's be blunt: the NFT gold rush feels like a distant memory. We witnessed the speculative mania, the million-dollar profile picture NFTs, and the quaint talk of a new decentralized world. Now that the dust has settled, it's time to pull back the curtain and ask a crucial question: are...
Now, picture having that happen, as you awaken, with no electricity. Not in a brief temporary outage, but in a long-extended blackout paralyzing hospitals, blocking transportation, and predisposing communities to disasters. This is not some dystopian fantasy, it’s a present danger. Our increasing dependence on decentralized, physical infrastructure networks, or...
The dirty little secret about DePINs though? They’re sitting ducks. All that new decentralized infrastructure, humming away, is ripe for attack as anyone can spoof an admin account and cause chaos. We’re not talking about just theoretical doomsday scenarios – but real-world consequences like compromised energy grids, hijacked sensor networks...
Hello blockchain and crypto enthusiasts! Jason back again, bringing you even more dank insights from Calloutcoin.com. Today, we're diving deep into a critical area for the future of decentralized physical infrastructure networks (DePINs): security. As DePINs expand to maintain more real-world infrastructure, making sure their networks are cyber threats robust...
For any online journalism venture in the fast-paced digital media environment, sustainability lies in creative thinking. One unexpected player is stepping into the ring with a novel approach: a Facebook group is using Non-Fungible Tokens (NFTs) to publish its articles. This step is more than just a creative publicity stunt....
I know, I know—what could possibly be more interesting than this “What’s Going on Quad Cities” Facebook group turned NFT news hub. 106,000 dogmatic, astroturfed followers strong, it certainly outstrips the reach of the local fish wrap. For all traditional media entities, that’s a gut punch and a warning shot....
