digital marketing

Digital Doppelgängers Boost Brand Engagement in the Metaverse

Digital Doppelgängers Boost Brand Engagement in the Metaverse

• Metaverse

The rise of the metaverse has introduced a new frontier for brand engagement: digital doppelgängers. These augmented avatars can travel through and interact with virtual environments in ways that ordinary avatars simply cannot. In doing so, they are building deep emotional connections between consumers and brands. An experimental study conducted...

Virtual Influencers Reshape the Landscape of Fast-Fashion Marketing

Virtual Influencers Reshape the Landscape of Fast-Fashion Marketing

• Metaverse

This is only a glimpse into how virtual influencers, powered by artificial intelligence and metaverse innovations, are quickly reshaping the fast-fashion marketing frontier. These digital doubles allow brands to create new experiences and more efficient, digital-first campaigns that engage the emerging audiences of today’s consumer metaverse. With their on demand,...

Metaverse Experiences Reshape Consumer Engagement

Metaverse Experiences Reshape Consumer Engagement

• Metaverse

The Metaverse is ever-expanding, changing the way consumers move through and connect with brands. This new digital frontier provides immersive experiences, global reach, and interactivity never before possible. As users traverse these digital worlds, they build community and bridge into brands through their digital avatars. As the Metaverse promises to...

Metaverse Doppelgangers: The Future of Brand Loyalty?

Metaverse Doppelgangers: The Future of Brand Loyalty?

• Writer's Block

The metaverse is rapidly evolving, presenting brands with unprecedented opportunities to connect with consumers on a deeper, more emotional level. Perhaps the most interesting AI-related advancement is the emergence of digital twins. These are virtual representations of people that truly come to life when they’re set within these immersive worlds....

Further Reading

NFTs Explained: Beyond the Hype, What Are They Really Good For?

NFTs, aka non-fungible tokens, have been taking the world by storm. Most people associate NFTs with expensive digital art and collectibles. These digital assets hold the potential to transform the economy and every sector on it. Calloutcoin.com explores the exciting and sometimes bizarre world of NFTs. We help separate fact...

NFTs Explained: Beyond the Hype, What Are They Really Good For?

DePIN Security Revolution: Blockchain & Traceable Authentication

Hello blockchain and crypto enthusiasts! Jason back again, bringing you even more dank insights from Calloutcoin.com. Today, we're diving deep into a critical area for the future of decentralized physical infrastructure networks (DePINs): security. As DePINs expand to maintain more real-world infrastructure, making sure their networks are cyber threats robust...

DePIN Security Revolution: Blockchain & Traceable Authentication

News NFTs? How This Facebook Group is Revolutionizing Local News

For any online journalism venture in the fast-paced digital media environment, sustainability lies in creative thinking. One unexpected player is stepping into the ring with a novel approach: a Facebook group is using Non-Fungible Tokens (NFTs) to publish its articles. This step is more than just a creative publicity stunt....

News NFTs? How This Facebook Group is Revolutionizing Local News

iDen2 Doubles Down on Digital ID: Google, Coinbase Vets Join!

Keep your finger on the pulse of the blockchain and crypto revolution! Calloutcoin.com provides deep analysis of NFT standards, metaverse technologies, digital identity solutions and the newest DeFi innovations. As our world moves deeper into the age of digitalization, the idea of digital identity is becoming increasingly popular. This is...

iDen2 Doubles Down on Digital ID: Google, Coinbase Vets Join!

Secure IT Integration: Vanhaecht's Cloud & DevSecOps Strategy

Knowing that IT services integration is essential today with such a rapidly advancing digital climate. Moreover, Jan Vanhaecht, a leading expert in the field, vigorously champions a more holistic approach to security. He works on Enterprise Security Architecture, cloud smart integration and secure software development disciplines including DevSecOps practices. In...

Secure IT Integration: Vanhaecht's Cloud & DevSecOps Strategy

From GDPR to SWIFT: Vanhaecht's Guide to Compliance

Having to remain compliant with regulations such as GDPR and SWIFT CSP can sometimes be as complicated as a maze. With the right guidance, businesses can find innovative ways to address these challenges while seizing new opportunities to drive growth and build trust. Industry experts, such as Jan Vanhaecht, teach...

From GDPR to SWIFT: Vanhaecht's Guide to Compliance

Cyber Transformation: Vanhaecht's Vision for Business Enablement

In today's rapidly evolving digital landscape, cyber transformation has become a critical imperative for organizations across all industries. It's no longer just about protecting data; it's about enabling business growth and innovation while mitigating risks. Jan Vanhaecht is one of the leading voices in this space, urging for a more...

Cyber Transformation: Vanhaecht's Vision for Business Enablement

Zero Trust Ready: Vanhaecht's Blueprint for Secure Digital Future

In the rapidly-changing landscape of digital security, being one step ahead of those who may do you harm is not optional. Deloitte’s Jan Vanhaecht is on the cutting edge, leading organizations in the adoption of a Zero Trust security model. This whole of government approach is intended to safeguard sensitive...

Zero Trust Ready: Vanhaecht's Blueprint for Secure Digital Future